Colgate Partners With Michael Phelps For ‘Save Water’ Recycling Program

“We work consistently to revoke a water-use footprint and have avoided adequate H2O expenditure in production to fill scarcely 20,000 competition-sized swimming pools given 2002,” Lori Michelin, Vice President of Sustainability during Colgate, told Sustainable Brands. “That said, 90 percent of Colgate’s stream water-use footprint comes from a consumer use of a products, so we’re seeking everybody to help.”

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